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1101: Strategies to Keep Engagement, Branding and Grow Your Audience with Las Vegas Entertainers Hall of Fame Member Aaron Phillips
Feeling stuck with your podcast's growth? Need to boost audience engagement and reach? Running a show demands constant effort to captivate and expand your listener base. While it's challenging, your passion, perseverance, and kindness will lead you to a thriving and successful podcast journey.
Aaron Phillips is a radio personality and author based in Las Vegas. He has been hosting radio shows for 18 years. In this episode, Aaron will share his experience answering a random Craigslist ad and become a Las Vegas radio scene staple. Today, Aaron discusses the importance of passion and overcoming excuses to pursue your dreams, podcast preparation, keeping conversations engaging, and the importance of branding and promotion.
Resources
- Aaron Phillips Website
- Aaron Phillips on Facebook
- Aaron Phillips on LinkedIn
- Aaron's Hour with Aaron Phillips on YouTube
Podcast: Play in new window | Download (Duration: 23:16 — 32.1MB) | Embed
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1100: Transform Leadership and Culture: Empower Teams, Unlock Potential, and Develop Leaders Through Adversity with Leader and Consultant Gilbert Chestnut
Leadership development is key to growth in personal and professional life. Good leadership isn't only about decision-making but also about inspiring others, creating a vision, and handling problems well. This is especially important in today's quick and constantly changing business world, where leaders need to be flexible, understanding, and good at planning.
Gilbert Chestnut is a proven leader with over 30 years of experience specializing in developing people-oriented, results-driven leadership and engaged teams. He has also worked for over four decades with one of the largest corporations in the world, the U.S. military, and the federal government. Today, Gilbert talks about leadership development, culture transformation, and overcoming adversity. Stay tuned for more!
Resources
- Gilbert Chestnut's Website
- Gilbert Chestnut on Facebook
- Gilbert Chestnut on LinkedIn
- The Leadership Stride: Perspective Process Potential by Gilbert Chestnut on Amazon
Podcast: Play in new window | Download (Duration: 22:56 — 31.7MB) | Embed
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1099: Buy Back Your Time and Achieve Scalability by Learning to Work ON Instead of IN Your Business with Strategist and Co-Founder of Better Than Rich Mike Abramowitz
Ever wanted to reclaim your time and achieve greater freedom in your schedule? Some strategies such as discovering what drains your energy and setting certain boundaries can give you back control of your time. As you implement these, you'll not only become more efficient and less stressed but also find yourself with more freedom to pursue your passions and nurture meaningful connections.
Mike Abramowitz is a business strategist and the co-founder of Better Than Rich, a business training and coaching program. He helps others achieve time freedom by identifying energy-draining tasks, setting clear boundaries, and leveraging AI assistants to automate workflows. Today, Mike discusses how to systematize a business through setting boundaries, communication guidelines, documentation of systems and playbooks, hiring a team, and using technology, to free up an entrepreneur's time. Stay tuned for more!
Resources
- Better Than Rich Website
- Mike Abramowitz Website
- Mike Abramowitz on LinkedIn
- Mike Abramowitz on Facebook
Podcast: Play in new window | Download (Duration: 26:41 — 36.8MB) | Embed
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1098: Surviving Genocide and Tribal Conflict in Zimbabwe’s Caves: A Teacher’s 4-Year Ordeal and Journey to Overcoming Trauma with Author Julien Bhebhe
How can resilience and spirituality help bridge divisions and foster unity in our communities? Cultivating inner strength and connecting with deeper values are essential for overcoming conflicts and finding common ground. Embracing these principles enables anyone to navigate differences with grace, compassion, and a shared sense of humanity.
Julien Bhebhe is an organization development practitioner, teacher of online business communication in higher education, and an author. Through his harrowing first-hand account in his book "Four Years in a Cave," Julian brings awareness to the brutal military purge he survived and its lasting trauma. His story shines a light on the atrocities faced by ordinary citizens and helps combat indifference to human rights violations. Today, he tells the story of his experiences and teaches lessons of resilience, spirituality, and overcoming divisions, so stay tuned for more!
Resources
Podcast: Play in new window | Download (Duration: 46:01 — 63.4MB) | Embed
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1097: Master SEO, Content Creation, and Google Maps to Dominate Your Industry with President of Collaborate Pros David Kaminski
Are you frustrated by your lack of online visibility and struggling to attract new customers through search engines? Do you feel like SEO is overwhelming? Many people say that SEO is hard, Google is confusing, and various reasons hinder them from learning this strategy to be seen online. Little do they know that nowadays, you can learn SEO and Google Maps in a simple, fun, and engaging way and ultimately rise to the top of the industry.
David Kaminski is the President of Collaborate Pros, an SEO and digital marketing agency that helps businesses improve their online visibility and rankings. In this episode, he shares the secrets to reaching the top of search results and standing out from your competition through simple yet effective SEO and content strategies. He will talk about Optimizing website content for local SEO, link-building strategies, leveraging AI tools, ranking higher in Google Maps, and more!
Resources
Podcast: Play in new window | Download (Duration: 27:50 — 38.4MB) | Embed
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1096: From Associate to Ambassador: Connect, Build Trust and Lead Others with President and Executive ESG Strategist of Labeling Sustainability Jeff Baldassari
Are your people skills holding you back from career success? Struggling to build strong professional relationships? Whatever we do in life, interactions with other people are necessary. Especially if you want to boost your career in life, developing the right people skills will make you the invaluable leader others will come to for help.
Jeff Baldassari, Law Practitioner, Author, President & Executive ESG Strategist of Labeling Sustainability, and CEO & President of US Rubber Recycling, shares how even top attorneys often lack the soft skills that truly set the stars apart—skills like motivation, management, inspiration, and influence over others. Today, he will talk about the importance of people skills, how you can build strong and authentic connections, why trust and leadership are the keys to success, and more!
Resources
- From Associate to Ambassador by Jeff Baldassari
- Jeff Baldassari on LinkedIn
- From Associate to Ambassador: The Distinctive Skills Every Law Firm Associate Must Master to Enjoy an Exceptional Career by Jeff Baldassari on Amazon
Podcast: Play in new window | Download (Duration: 31:15 — 43.1MB) | Embed
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1095: AI-Powered Solutions: Optimize Podcast Production and Content Creation with AI and Automation Expert Mark Savant
Many content creators face spending countless hours on podcast production. But smart content creators embrace the power of automation and AI in their content creation process as their new team members, working around the clock to streamline workflows and enhance their creative output.
Mark Savant is the Founder of Mark Savant Media. At his company, he helps businesses leverage technology to streamline operations and enhance digital content creation. Today, Mark talks about the impact of AI on jobs, automating content creation workflows, and leveraging AI and tech to solve business problems. Stay tuned for more!
Resources
Podcast: Play in new window | Download (Duration: 25:22 — 35.0MB) | Embed
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1094: Discover Joy, Community, and Creativity in Appraisal Work through Authentic Content with CEO of Artifactual History Appraisal Sarah Reeder
Is it actually possible to market your business in a way that feels authentic and relatable? Yes it is! Instead of the usual sales pitch, consider sharing your passions and expertise openly. Doing this can help you connect with your audience on a deeper level, fostering genuine relationships and building trust in your brand.
Sarah Reeder is the CEO of Artifactual History Appraisal and an expert appraiser who uniquely solves the problem of maintaining client confidentiality while sharing her passion for art and antiques. Using her decades of experience, she helps clients protect their valuable collections through written appraisal reports for insurance, estates, and taxes. Today, Sarah talks about her unique approach to marketing her appraisal business. Stay tuned for more!
Resources
Podcast: Play in new window | Download (Duration: 37:09 — 51.2MB) | Embed
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1093: Tap into the Fastest Growing Demographic: Authentic Content Creation, Daily Video Habits for Lawyers, and Spanish Digital Advertising Strategies with Founder of Abogados Now Hugo E. Gomez
How is it possible to attract new clients using mobile video marketing? Harnessing the visual appeal and accessibility of mobile videos can help businesses effectively connect with potential clients and drive engagement. There is huge potential in leveraging video content to engage audiences on mobile devices so it is important to take advantage of it while you still can to grow your client base.
Hugo E. Gomez is the Founder and Legal Marketing Strategist of Abogados Now, a national Spanish marketing agency helping attorneys connect with Hispanic communities. His expertise in Spanish advertising has enabled professionals to tap into the fastest-growing demographic that is vastly under-marketed. Today, Hugo talks about effective digital marketing strategies for attorneys to authentically connect with Spanish-speaking communities and much more so stay tuned!
Resources
Podcast: Play in new window | Download (Duration: 23:34 — 32.6MB) | Embed
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1092: Cutting Through the Clutter: Targeted Market Research, Competitor Analysis, and Insights from 30 Years of Entrepreneurship with Founding Partner of Liger Partners Eric V. Holtzclaw
How can thorough research transform your marketing approach? By delving deep into market trends, consumer behavior, and competitor analysis, businesses can pinpoint strategic opportunities and tailor their messaging for maximum impact. Through this, companies can cultivate a marketing strategy that not only resonates with their target audience but also outshines competitors in an ever-changing marketplace.
Eric V. Holtzclaw is the Founding Partner and Chief Strategist of Liger Partners, a marketing firm helping B2B companies cut through the noise. With over 30 years of experience founding startups and guiding companies to success, Eric has mastered the art of strategic marketing. He understands that with attention spans shrinking and messages proliferating, businesses need to deliver visceral reactions to stand out. Today, Eric shares insights on crafting an effective marketing strategy through research, understanding various skills required, the two types of entrepreneurs, and the importance of consistency. Listen to learn more!
Resources
- Liger Partners Website
- Eric V. Holtzclaw on Facebook
- Eric V. Holtzclaw on LinkedIn
- Laddering: Unlocking the Potential of Consumer Behavior by Eric V. Holtzclaw on Amazon
Podcast: Play in new window | Download (Duration: 24:24 — 33.7MB) | Embed
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