1205: Tekyz: Craft the Perfect Launch Strategy for Software Development and SaaS with Founder and CEO David Hirschfeld

Sunday, December 15, 2024

Watching a startup hit a wall despite pouring your heart into it can be exhausting. It’s easy to feel like something’s missing when the typical “build first, grow later” playbook doesn’t seem to click. The frustration often comes from putting so much focus on the product that other vital pieces—like understanding your audience or refining your approach—get sidelined. Success sometimes feels more about adapting than following any one formula.

David Hirschfeld is an influential figure in the software industry, with over 30 years of comprehensive experience. He's the founder of Tekyz, a company dedicated to supporting startups with innovative strategies and solutions. Today, David tells us about the critical importance of understanding market needs early, the pitfalls of conventional startup approaches, and how a shift in mindset can significantly impact a company's trajectory toward success. Stay tuned!