580: Convey Your Message Using Membership Sites, Gamify Learning for Your Customers, and Live Your Best Moments of Truth with Issac Tolpin

Isaac Tolpin is one of the Founders of ConveYour.com, the #1 Micro-Learning platform for influencers and companies.

He's a tech entrepreneur and futurist at heart, on a mission, enabling brands to authentically connect and inform at scale with over 105 million in combined revenues from the companies he's helped build. His success comes from understanding the relationships between human behavior, business and technology. This expertise has helped celebrity influencers and companies to transform their knowledge into humanized digital training. He refuses to waste his life achieving the world's definition of success that leave so many empty, but instead does what matters through the projects he's involved with, those he serves, and the family he leads.

Quotes:                                                                                                                                   

“Technology has come so far that people building courses shouldn't create something that bores people to death. Whether it's in a company or you're selling your information, leveraging your content, the experience matters as much as the content matters.” – Issac Tolpin

“Money is a poor motivator because it'll motivate you for a while, but it doesn't necessarily motivate you to create the things that really matter.” - Issac Tolpin

“If you're not authentic in every aspect of your life, people will quickly sense it and be turned off, often without understanding why.” - Issac Tolpin

Takeaways:

04:40 Making online courses fun and interactive is more important than having perfect, polished video production.

07:20 Gamification works across all ages by tapping into people's natural desire for recognition and achievement.

16:50 Earning rewards through points creates a more meaningful learning experience and filters out less committed participants.

21:00 Being authentic in business and personal life is crucial for building genuine connections with people.

23:15 Chasing money alone will not sustain motivation; meaningful purpose is essential for long-term success.

Resources

Podcast: Play in new window | Download (Duration: 29:29 — 27.1MB) | Embed

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Filed in: Archive 3: 2018-2020 • Interview • Podcast

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