771: Build Your Brand on Instagram with Jake Adam Davey

Struggling to get the attention of your audience? Do you feel as if your message is getting lost in all those noise on social media? Did you know that Instagram is the ONLY place you need to build your brand and reach a global audience? We got you covered. Grow your Instagram following, build influence, get leads and grow your business together with the help of Jake Adam Davey.

Jake Adam Davey is a marketing expert who has been focused on Instagram for the past 4 years. He has helped numerous clients grow their Instagram following and generate sales through the platform. Today, Jake discusses the power of Instagram, including the various features like Stories, Reels, and direct messaging, and how businesses can leverage these to build their brand and connect with their audience.

Quotes

“If your audience isn't on there, then maybe there's something wrong with the business or area that you're in.” - Jake Adam Davey

“The invention of stories and live video, live TV, and search is a lot more about real life and being authentic.” - Jake Adam Davey

“The real shift that we're looking for, and the main thing that I teach, is how to build your audience, build your brand, and actually grow a following.” - Jake Adam Davey

Takeaways

00:58 Instagram combines the best features of various social media platforms, making it a powerful tool for businesses to connect with their audience.

03:03 Authenticity and real-life engagement are crucial on Instagram, as features like Stories and Reels allow businesses to showcase their personality and build personal connections.

10:28 Direct messaging on Instagram can be a highly effective way to convert leads and generate sales, with some businesses seeing 3-4 figure sales directly through DMs.

14:53 Building a strong, engaged following on Instagram is key, as it allows businesses to position themselves as authorities in their industry and have people come to them, rather than constantly chasing new leads.

23:09 Utilizing Instagram's latest features, like Reels, and engaging with your audience through simple actions like sending weekend messages, can significantly boost your organic reach and engagement.

Resources

Filed in: Archive 4: 2020-2023InterviewPodcast

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