822: Enjoy the Rollercoaster ride of Facebook Ads: Make The Breakneck World of Ad Management Easy with Jody Milward

Have you underestimated how Facebook ads get complicated? Having a hard time getting your post approved or have you ever questioned if these ads really work? Facebook ads may sound so simple but yet, it’s something that you’ll need advice for if you want to do it right.

Jody Milward is an accidental entrepreneur who has built a seven-figure business. She shares her exciting entrepreneurial journey, going from a receptionist at the Queensland Health department to becoming a successful female business owner. Today, Jody discusses her passion for Facebook ads and how it has opened up opportunities for people like her to achieve the lifestyle they once thought was unattainable. She emphasizes the importance of consistent action, learning valuable skills, and not settling for the status quo.

Quotes

“There's something more, something beyond the nine to five. This is what I see in all the people I work with as well.” - Jody Milward

“When I look at it and what I do every day, and who I am, I don't think that I'm anybody special. But then you sit back and go, ‘Well, look at what I've been able to do.’ And it's just been by consistent action.” - Jody Milward

“More than ever, ad managers are needed to manage ad accounts. Businesses can't afford to ignore Facebook when it has around 1.8 billion daily active users or more.” - Jody Milward

Takeaways

00:40 Consistent action and learning valuable skills can lead to unexpected entrepreneurial success.

02:24 Facebook ads provide businesses with unique opportunities to reach and engage their target audience.

15:22 Understanding and adhering to Facebook's policies and terms is crucial to avoid account shutdowns and ensure compliance.

19:04 Leveraging retargeting strategies and building brand awareness on Facebook can be more effective than solely focusing on conversion ads.

21:42 Seeking the expertise of a Facebook ads specialist can be a valuable investment for businesses looking to maximize their advertising efforts.

Resources

Podcast: Play in new window | Download (Duration: 29:01 — 26.8MB) | Embed

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Filed in: Archive 4: 2020-2023 • Interview • Podcast

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