836: PodMatch: Network with Podcast Guests and Hosts to Build Your Reach, Influence, and Traffic with Alex Sanfilippo

Ever wondered who can be the perfect guest to your podcast? Or are you struggling to keep your podcast in shape? Alex Sanfilippo created the solution to the problems most podcasters have, he created the powerful tools for podcasters to use and a system that can make your podcast into a great shape! Let’s tune in to this episode to learn more about these websites!

Alex Sanfilippo is the host of the top-rated entrepreneurship podcast "Creating a Brand" now Podcasting Made Simple and the founder of PodMatch, a free service that connects podcast guests and hosts for interviews. Today, Alex discusses the importance of podcasting for building relationships and trust with listeners, as well as the challenges of finding guests and being a guest on other shows. He also shares insights on his new platform, Podcast SOP, which helps podcasters streamline their episode release process.

Quotes

“People do business with those they know, like, and trust. To develop that know, like, and trust, they need to feel like they get to know you, which is hard to achieve with just a website or an advertisement.” - Alex Sanfilippo

“If your motives are wrong, it might be for money. But the main reason has to be that you want to add value to someone's life—you want to help.” - Alex Sanfilippo

“Podcasting has been around for about 20 years, but it's still relatively young when you consider the technology involved.” - Alex Sanfilippo

Takeaways

02:33 Podcasting is a powerful tool for building relationships and trust with listeners by allowing them to get to know the host.

08:47 Finding the right guests and being a guest on other shows can be challenging, but using platforms like Pod Match can help streamline the process.

13:32 Podcasters need to be intentional about their outreach and make it easy for potential guests to say no, which can lead to better responses.

21:34 Podcast SOP can help podcasters stay organized and reduce stress by providing a streamlined workflow for episode release.

30:25 Podcasters should focus on adding value and serving their audience, rather than being motivated solely by money or ego.

Resources

Filed in: Archive 4: 2020-2023InterviewPodcast

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