849: Agency Survival Guide: Productize a Service Business and Stand Out in a Crowded Market with Max Traylor

I have a question for my fellow founders, small business owners, and entrepreneurs: Do you work for your business or is your business working for you? Do you wish you had a business that could develop quickly, be extremely profitable, and scale without you? Do you have a wonderful concept but aren't sure how to turn it into a product that will generate a reliable, regular cash stream?

Today’s guest is Max Traylor, author of the Agency Survival Guide.  Max helps service businesses become more productized, scalable, and profitable. He discusses how consultants and agencies might avoid difficulties by productizing their skills and being compensated based on perceived value. If you’re looking for more leverage in your business, this episode is perfect for you!

Resources

Podcast: Play in new window | Download (Duration: 26:25 — 36.5MB) | Embed

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Filed in: Archive 4: 2020-2023 • Interview • Podcast

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