905: Kettlebell Kings: Build A Strong Business Community, Generate Content, and Embrace Your Competitive Spirit With Chad Price

If you're an entrepreneur, you might think that business is all about the number of sales. But the dilemma is that branding nowadays is hard since there’s already a lot of information available, plus, everyone wants to put a name on things and call it a brand. How are you going to make a brand that stands out? By building a community and a purpose within your brand, it will be much easier to compete with other companies. Furthermore, generating content is vital because it increases people’s engagement, which is one of the measurements of success.

Chad Price is a serial entrepreneur with over 10 years of experience in multiple industries. His most notable company is Kettlebell Kings, which he started from scratch and has grown into a multi-million dollar Fortune 5000 company. Today, Chad talks about his entrepreneurial career, sharing insights on building a strong brand and community around a product.

Quotes

“I think what makes me unique is my perseverance, coming from a competitive background where hard work is a given and success isn't always guaranteed. I embrace the journey and the process, finding enjoyment in every step.” - Chad Price

“The good teams share a common purpose. Not everyone measures success in the same way, so someone has to uphold the standard and set the bar for where we need to be to claim champion status or success.” - Chad Price

“The hardest part is embracing that competitive spirit and understanding that there will be ups and downs. If you don't enjoy that aspect of the process, it might not be for you.” - Chad Price

Takeaways

02:29 Building a strong community and sense of purpose around a product or brand is crucial for long-term success in entrepreneurship.

14:47 Maintaining a scalable, technology-focused infrastructure can help businesses handle unexpected surges in demand and growth.

18:01 Embracing a competitive spirit and persevering through challenges and failures is key to achieving entrepreneurial goals.

19:24 Collaboration and forming strategic alliances can be beneficial, even among competitors, in navigating industry changes and opportunities.

24:55 Taking ownership of problems and focusing on solutions, rather than assigning blame, is an important mindset for entrepreneurs to cultivate.

Resources

Podcast: Play in new window | Download (Duration: 26:51 — 37.1MB) | Embed

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Filed in: Archive 4: 2020-2023 • Interview • Podcast

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