980: GoAvance: The Amazon E-Commerce Evolution in Mexico and Latin America with Ramiro Velasco

Amazon's presence in the Latin American e-commerce landscape has been transformative, bringing both opportunities and challenges to the region. As one of the world's largest online marketplaces, Amazon has had a significant impact on how Latin American consumers shop and how businesses operate. The impact of Amazon in Latin America continues to evolve, shaping the future of e-commerce in the region.

Ramiro Velasco is associated with GoAvance and serves as an AMZ advisor. He specializes in Amazon and Latin American e-commerce, with a track record of achieving substantial growth for more than 50 seven-figure brands on the Amazon platform. His expertise lies in assisting brands in entering the Latin American e-commerce markets and addressing the various challenges that foreign brands typically encounter in these markets. It appears that he is a knowledgeable and experienced professional in the field of e-commerce and Amazon sales. Today, Ramiro will talk about Amazon and its impact on the Latin American e-commerce landscape, sharing insights and strategies for brands looking to expand into this dynamic market. Stay tuned!

Quotes

"In Mexico, you can still play it a lot by feel, which is so fun. It's like going back in time and just getting to do what you're really good at." - Ramiro Velasco

“The more aligned you are with yourself, the easier things become, and the less day-to-day stress you carry.” - Ramiro Velasco

“If you can get to the end of the day and just be like, 'Yes, that was good,' instead of, 'Oh, that sucked,' you're golden. That's the best setup I can think of.” - Ramiro Velasco

Takeaways

04:16 Embracing the challenges of an emerging market can provide unique opportunities for growth and problem-solving.

15:08 Persistence and a positive mindset can help overcome the daily grind of entrepreneurship.

17:53 Aligning your business and personal values can lead to greater satisfaction and success.

22:00 Conducting thorough feasibility studies and maintaining a flexible approach are crucial when expanding into new markets.

22:30 Focusing on providing a better customer experience can differentiate a business in a competitive landscape.

Resources

Podcast: Play in new window | Download (Duration: 28:31 — 39.4MB) | Embed

Subscribe: Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | RSS

Filed in: Archive 4: 2020-2023 • Interview • Podcast

Comments are closed.

«
»

↑ Back to Top