785: Write Your Book to Express Yourself and Your Business with Lin Eleoff

Lin Eleoff is the founder of the Mighty Tiny Book Academy, where she teaches coaches, consultants, and course creators how to write a book to market their business. As an expert in the field of non-fiction book writing, Lin helps her clients create "business cards on steroids" - books that are less than 100 pages and designed to turn readers into paying clients. Today, Lin talks about the benefits of writing a Mighty Tiny Book, including how it can overcome common writing obstacles and provide a clear roadmap for building a successful business.

In this episode of Marketer of the Day, Eleoff discusses her current work with the Mighty, Tiny Book Academy, where she teaches clients to craft short nonfiction books that act as business accelerators. She explains how these books serve as “business cards on steroids,” designed to convert readers into paying clients while providing material for emails, blogs, and other content. Eleoff emphasizes the importance of guiding clients through the book-writing process, from defining their unique angle to structuring content effectively, while helping them navigate self-doubt and maintain focus. She highlights that a well-crafted, short book can become a foundation for coaching programs, provide credibility, and help entrepreneurs attract their ideal audience. For those ready to take the next step, her program and resources are available at mightytinybookacademy.com.

Quotes

“If your goal is to generate income for your business, use a book to attract your ideal readers and turn them into paying clients.”

“A mighty, tiny book is a business card on steroids—it grabs attention, shares your expertise, and brings people to you.”

“Self-doubt is just code for fear creeping in, but with the right tools and guidance, you can put up the umbrella and keep moving forward.”

“Recognize the two voices in your head—the one telling you to stop, and the one connected to your heart saying, ‘I really want this.’ Listen to the one that helps you.”

Resources

• Lin Eleoff: YOU'RE ONLY A (TINY BOOK) AWAY FROM $100k
• Lin Eleoff: A Woman Who Owns a Business, Owns her Life
• Connect with Lin Eleoff, J.D. on LinkedIn
• Check out Lin Eleoff's Books on Amazon

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Filed in: Archive 4: 2020-2023 • Interview • Podcast