141: Hacking Success: Small Wins, Goal Setting and Business Tweaking with Scott Hansen

Robert Plank: Our guest today is Scott Hansen. Scott is a high-performance coach, a sought-after speaker, and a podcast host. He coaches entrepreneurs on how to live a life of purpose and significance. He's the creator of the Ultimate Success System, a high-performance coaching program, teaching business owners how to attract more clients, generate more leads, and increase revenue, all while building a bigger bottom line. Scott's work has been featured on Inc.com, ABC, NBC, Fox, and Business Innovators, so we have a celebrity in the house. Welcome to the show, Scott.

Scott Hansen: Ha-ha. Thank you, Robert. Great to be here, man. I'm fired up.

Robert Plank: Cool. I am, too. Could you tell us about who are you, what it is you do, and maybe, I don't know, is there some kind of area where you're the number-1 top dog?

Scott Hansen: Wow, now you're really putting me on the spot. I think my wife would say that I'm the top dog, but I don't know about anybody else.

Robert Plank: As soon as you step outside, all bets are off.

Scott Hansen: Yeah, exactly right. No, as you said in the intro, over the last 2-1/2, almost 3 years, I was able to quit my corporate job and pursue something that I always had a passion for, which was coaching and teaching and training and speaking and breathing life into people, I call it. As you mentioned, I work with entrepreneurs in 3 facets, helping them generate the leads they can handle. I help them increase their overall client base and, obviously, increase their sales and productivity.

That's more of the tactics and strategy side of things. A business owner will come to me and say, "Scott, I feel stuck. How do I get to that next level?" We coach them through that. Then, of course, a lot of it I call it the 75/25. Twenty-five percent of any business is strategy and tactic. The other 75 is mindset. That's what keeps a lot of people stuck where they're at, so we work on both facets in my coaching program.

That's who I help. I think that one of the things that separates me from a lot of people that do what I do, I guess, is I really branded myself, I think, in a pretty good way. I've been hustling my butt off the last 2 years to build the Scott Hansen brand. Like you mentioned in the intro, I've been featured in some pretty cool places. I also write for Entrepreneur magazine and have one of the fastest-growing podcasts in the business space called Success Hackers that I think we're about downloaded in 65 or 68 countries. We're doing a lot of cool things, reaching a lot of great people and trying to help and serve as many people as I can to really play bigger in life and business.

Robert Plank: Awesome. Is that how you would say that you differentiate with everyone else, that you focus on the mindset as well as the action? How do you stand out from everyone else who does the coaching and fixing people's businesses and stuff like that.

Scott Hansen: Yeah. Listen, there's a lot of great people out there, so for me to say that I'm the world's best at X would be a lie, because I think we all have our own niches and we have our own greatness. I think for me, one of the things that I do with my program is when I do work with business owners, my, I call it market-dominating position, is what, as you said, it's what makes you stand out from everybody else that does what you do as a personal, as a business, etc. For me, what I do is I help small business owners find at least $10,000 in untapped revenue in their business without them spending $1.00 on advertising.

Right off there, as you can hear, I separate myself from everybody that says that I just coach people. I actually go in and find them a boatload of untapped potential in profits in their business, and I do it in a very Ninja-like way, but it really opens some people's eyes to say, "Wow, how did you do that?" Then my close, my hard close in my coaching program is pretty simple., "I just was able to find you XYZ amount of money. Would you like my help implementing that over the next 12 months?" That's my big close. That's how I separate myself. A lot of people can't do that or don't have the tools or the strategies to do that. That's how I separate myself.

Then, like I said, a lot of people do a lot of cool things, but one of the things that I said was, when I got started, "How do I separate myself from everybody else that does that?" I started the podcast, which I mentioned, and I have a best-selling book. I've been featured on some of the outlets that you mentioned and write for Entrepreneur and been in Inc., etc., etc. To continue to brand myself and build my brand is also something that I take very seriously as well.

Robert Plank: Cool. I like that. That kind of got my interest going, that whole thing where you go to someone's business and you find $10,000 of untapped. Could you give us an example of that, some time that you did that?

Scott Hansen: Yeah, I do it every day. I literally do it every day. In addition to that, what I do is ... I'm also writing a book, a second book, and I'm actually working on case studies. For example, I will approach a business owner, a chiropractor, a dentist, etc., plastic surgeon, and I'll say, "Listen, you know, I'm putting together some case studies for my book, and I would love your help. Would you like some help with that?" Once I tell them exactly what the program is and how it works, most people are like, "Yeah, I would love that. I'd love to help you with that." In addition, then I help them back, because I actually showcase exactly what I did and then we uncover a boatload of money for them.

As you know, with a lot of business owners, the old saying is they're very good at doing their business as a technician, so a very good baker is a very good baker, a very good chiropractor is a very good chiropractor. A lot of times these small business owners, they get into business because they're passionate about it, but they don't know how to generate leads on a consistent flow, which then, of course, turns into clients, which then turns into revenue, which then, hopefully, turns into greater profitability. They don't know that aspect of the business, the business-building. That's when I can come in and do that and help them out.

Robert Plank: Nice. What you're seeing mostly is then, it's like a E Myth kind of situation where they're good at their craft, but they're not actually business people?

Scott Hansen: Yeah, and I'm glad you referenced The E Myth. It's funny, I'm reading that for the second time as we speak, and even the second time around, I'm gathering a lot more information. For any of your listeners, of course, The E Myth by Michael Gerber is like the bible for small-business mindset strategies. I'm not talking about woo-woo strategies. I'm talking about real life tactical strategies and how to think of your business differently than you're thinking about it right now. Again, what I love about it is it's stuff that I apply not only in my own business, but also towards my clients. Yeah, so to answer your question, that's exactly what I was talking about.

Robert Plank: Yeah, that's one of my probably top 5 books, and I haven't read it in probably ... I only read it once 5 years ago, and all the time I see little things and I think I need to go back and kind of read it again. You mentioned all these outlets that you're on, especially Entrepreneur magazine. How did that come about? It's just a matter of asking or knowing the right people or did you leverage the podcast or something else? How did that happen?

Scott Hansen: Yeah, great question. I'm a big believer in that when you're dialed in, when you're in a space that you feel really passionate about and purposeful around, whether you're a lawyer, whether you're a gardener, whether you're a mailman, whether you're a chiropractor, whatever business you're in, if you feel really good about what you do and then you take the necessary steps to open yourself up to receiving great things, great things come your way.

What I mean by that ... I know that sounds a little bit kind of fluffy, but it's the truth. I'm a huge believer in law of attraction, that what you put out comes back to you, but you can't just sit in the couch and then just meditate and hope that a million dollars falls in your lap or a new client falls in. You've got to go out and hustle, but when you're in that space, when you're on the track, when you're on the right path and you do open yourself up for more opportunity, to meet new people, etc., that's when it happens.

Funny enough, when I first created my podcast, I was actually in partnership with another company and in about 90 days after that, they didn't want any more part of the podcast, but in that interim, they introduced me to an editor from Entrepreneur.com. Met the editor over line and we talked a little bit and they basically offered me a contributing-writer type situation, and that's how it all came to be.

From there, I've been able to leverage ... It's interesting, because I know a lot of people that use a lot of their stuff as lead-gen. Maybe being a little bit naïve or just wanting to add as much value as I possibly can, I never took that as, "Oh, great, I'm a contributing writer for Entrepreneur. I'm going to leverage the hell out of this for business and for lead-gen." I just wanted to, and I continue to want to just give, give, give and serve, serve, serve to the highest level. When I write content for Entrepreneur, it's not about, "Oh, I can't want to see how many leads I get from it." It's me pouring my stuff into the article to say, "If one person takes this article and has a breakthrough, that was worth the entire thing." That's how I came to be a contributing writer for Entrepreneur, and it's been just absolutely great.

Robert Plank: Nice. It's a matter of you look at extending your reach not just in the mindset of gimme, gimme, gimme, but let me extend my reach and use it to help more people?

Scott Hansen: Yeah. I try as much as I can. Listen, everybody likes money. I like nice things. I like nice clothes. I like to take my wife out to nice dinners. If you're not focused on revenue and money, then you shouldn't be in business. Let's not confuse that, but in addition to that, I believe that if you have a servant mentality where it's how can I serve today rather than what can I get today, it's a completely different shift. It was a completely different shift for me over the last 6 months, where it was if I go out every day and I want to serve someone so highly, whether that's the person in line for coffee, whether that's one of my clients, whether that's writing an article, I don't know what happens, but it's a mindset shift. When I came from a place of, "I don't care to get. I come from a place of serving," the getting naturally started to happen.

Robert Plank: I like it. As far as getting in the mindset of the giving, that's cool, too, because then you're not waiting for anything to happen. I don't know, anyone who has that scarce view or that kind of take-whatever-I-can-get kind of mindset, it's almost like they say, "Well, I'm going to write my article and then I have to wait around for the leads to come in, and I've got to do something else and wait for that." What's cool about the giving, it's like, "Well, who cares about that?" You can move a million miles a minute and look back later and see what that produced, I guess.

Scott Hansen: Yep, exactly.

Robert Plank: It's cool, because then it turns into almost like a when-it-rains-it-pours kind of situation, sort of like how things worked out with the entrepreneur writing gig and stuff like that. Sometimes there'll be weeks where just all this crazy stuff happens, and I say, "Dang, where was this 5 years ago? Where was this 10 years ago?" You said this all happened because of the podcast. Could you kind of tell us what led you to making the podcast and kind of what's your strategy with that?

Scott Hansen: Yeah, great question. It's kind of a funny story. When I first built the bridge, if you will, made the leap, jumped out of the plane, whatever term you want to call it, into entrepreneurship and the coaching and speaking and the pod, one of my mentors said to me ... He at the time, which is a few years ago, he had a podcast at the time for about 7 years, and I think he had a half a million followers and just super successful guy and very charismatic and very passionate about developing the mindset around entrepreneurship and being an entrepreneur and living life on your terms, etc.

He said, "You know, ..." He told me about his podcast. I'm like, "Oh, that sounds amazing." He goes, "Yeah, and I get so fired up because I scream into my computer and I'm talking about leadership and mindset and the right strategies and it's just me. This is insaneness to me, and I get so fired up and inspired and I get the chance to inspire people." I'm like, "Oh, my God, that sounds amazing. That's exactly what I want." He goes, "Yeah, you should do it yourself," and I'm like, "Great. What's a podcast?"

Robert Plank: Nice.

Scott Hansen: He goes, "What do you mean you don't know what a podcast is?" Hand to God, I did not know what a podcast was. He goes, "Dude, you got to be kidding me." I'm like, "No." Literally, 2-1/2 years ago, I didn't even know what a podcast was. I started it, and I started kind of doing the same thing and I got really fired up and it was just me, and I met a gentleman who over lunch, who owned a huge company, he's like, "You know, I heard your podcast." I'm like, "Oh, I didn't even know you listened or I didn't know you were even online."

He says, "Yeah, I clicked on one of your links to your Facebook post and you're really good at what you do." I'm like, "Oh, I appreciate it." He goes, "You know ..." I won't name the company, but he said, "Our company needs to be in the podcast game." I said, "You know, I'd be happy to consult you on that and give you some feedback." He goes, "No, I don't think you understand. We want you to be the voice, the face, and the name of the podcast." Sure enough, he and I worked out some kinks and moved ahead on the podcast, which now he's no longer part of, and it's just me.

I share that story with you, Robert, and the listeners to simply say 2-1/2 years ago, as stupid as this sounds, I didn't even know what a podcast was, and here we are in 2016 and the podcast has reached 65, now 68 countries and listened to by over 230,000 listeners a month. We just got picked up by iHeartRadio, which has 3.5 listeners a day. Just a lot of really cool things happening. I share that with anybody in your audience. I don't care if it's podcasting, creating a video, starting your own business, learning how to speak, don't worry about where you're at today. Today absolutely matters, but focus on where you could be in 2 years, because you're listening to a guy right now that I mentioned a few times I had no clue what a podcast was and now we've had some pretty good success, not in 12 years, not in 15, in 2-1/2 years.

Robert Plank: That's pretty encouraging. They don't have to wait a good chunk of their lifetime for it to pay off. You kind of joked about yourself a little bit that you didn't know what a podcast was 2 years ago, and I'm sure that there are people out there that know every little nook and cranny and detail about podcasting that don't have their own podcast. I'd rather be the guy that doesn't know a lot or doesn't know everything but takes a lot of action.

Scott Hansen: Yeah. The old saying is, "I'd rather be," what is it, "ignorance on fire versus knowledge on ice." I was always the ready, fire, aim guy. Just hurry up and get out there, make things happen, and there's something to be said about taking action rather than to wait, but I always find that there's a middle ground that is really the sweet spot. There are people that get out there and they just start making things happen.

Then there's the other extreme, people like you said earlier, that just wait and wait and wait and wait and they never get anything off the ground. If you can find the middle ground where you have a little bit of both, where you have some clarity, when you have some things in place and then you take some action and then you come back to the drawing board and maybe tweak it, and then you do it again and then you fall on your face and you do it again, I would rather be that person than the person that just gives it great lip service about starting their own business or learning how to speak or getting on stage or whatever versus the person that just, like I say, just goes after it.

Robert Plank: Interesting. It's best if I take the best of both worlds. You don't want to be a student all the time, but you also don't want to be a full-of-chaos, flying-by-the-seat-of-your-pants, no-plan kind of person.

Scott Hansen: Yeah, because I was that person that you just mentioned in the latter, which is just go crazy and go do it and do a million things. Even though that's cool when you have a lot of stuff going on, but at the end of the day ... This is even like a coaching moment for me as I'm on your show, and I teach this to all my clients. It's so funny. I just met with a guy the other day that has all these cool ... and I'm doing air quotes ... all these cool things that he wants to do and he wants to have the Internet TV show and he wants to line up sponsors and he's got media partners and he's got the right lighting and the right camera and the right mics, and he's got all these different things.

I asked him one simple question. I said, "That's all great. That's amazing." He said, "Yeah, I want to have these thought leaders on here in my city, and even if it's not my city, we do it over Zoom and we have ..." Just like a lot of people are doing now, but he goes, "I want to really make it perfect and it's going to be amazing and I have all the sponsorship." I said, "That great." I go, "Have you thought about ... I just have one question for you." I said, "What about traffic?"

He goes, "What do you mean?" I said, "Well, that's all great that you have the greatest set and the greatest things and you sound great and you're taking all this coaching on how to be a better speaker and a better interviewer, etc., etc." I'm like, "What about traffic? Where is the traffic going to come from? Because if you have the best product in the world and no one knows you're out there, trust me when I tell you this, you will stop. You will be frustrated in less than 6 months, because it takes time and money." He was the same way.

I tell people all the time. I said, "Yeah, it's great that you want to build content and it's great you want to be on TV or on the Internet or do your own podcast or do your own this or do your own that, but before you do any of that, start with the end in mind." Most people don't want to go to this because deep down in their belly, they don't have a clue what the answer is, but I always tell people to reverse-engineer anything you do. I don't care what it is. Start with the end in mind. When it's all perfect ... Here's a coaching session for your listeners. When it's perfect in whatever you're trying to build, what does the end look like? Is it revenue? How much and how is it coming in?

Then you build from the back and move forward, and then you can do the nice lighting and the mics and the color and all whatever it is you're trying to build. Too many people, they get all excited about the sexiness, the appeal, the shiny objects, and the newness. Then what happens is they never think about the back end. The most important thing as a business owner is the obvious, revenue. You don't have any revenue, I don't care how great you are in front of the mic, I don't care how great you are in front of the TV camera. If you don't have people watching it or seeing the sponsorship for money, then you will fizzle in 6 months and then you're going to have to start from scratch.

Robert Plank: Kind of a scary thought, but also kind of a hard message that people need to hear, too. As you're describing it, it almost sounds like because there's no end goal, there's nothing that they're building towards. The procrastination creeps in, the fear of success creeps in, all that bad stuff and all the patting yourself on the back. I'm a computer programmer and I call that going down the rabbit hole. Right?

Scott Hansen: Yep.

Robert Plank: You say, "I just need to make a website. Oh, I got to figure out FTP." Oh, well which program you going to get? Oh, I'll upload WordPress. Okay, well, how do I unzip a zip file?" The next thing you know, it's like you've gone down this whole path of 200 different things. Then you're totally off track.

Scott Hansen: Exactly.

Robert Plank: Along those lines, would you say that what you just described there, is that the biggest mistake that you're seeing with your client or is there something even there?

Scott Hansen: Yeah, I think that that's part of it. I think that not having a plan on paper is part of the problem. Even though that sounds so obvious, "Well, yeah, I have a plan," it's funny. When I sit down with business owners that have been doing it for a long time, these aren't start-ups. These are people that have been doing it for 3, 4, 5, 10 years. I say, "What does success look like for you?" When I start working with a client, the very first thing that I will do, before we get into strategies and tactics and everything else, I will say, "You know what? What does success mean to you? Not to your husband or your wife or your kids or your mom or dad, what does it mean to you? If a genie were to literally come down and give you 3 wishes and those 3 wishes could materialize, what does your life, not your business, not your health, not your spirituality, what does your overall life look like from a success standpoint?"

"Well, I'm working 30 hours a week. I'm able to travel. I'm able to do things over Skype. I'm able to do this, this, and this. I have a team in place. I have virtual assistants." Okay, great. "Well, I don't have any of that yet, Scott." I'm like, "That's okay. That's okay. That's where we're building towards. Remember, I just said you're going to reverse-engineer it. Okay, so that's kind of the end goal. Now that you have what the vision looks like, then we continue to work backwards. In your mind right now, what is the dollar amount revenue you need to be produced on a monthly basis or a yearly basis in order to get the things you just described?" Then we spend some more time on that, and then we get crystal clear.

Then we continue to work backwards in the equation so that when we get to the tactics or the marketing or the sales conversion or the website or any of the stuff that's the tactical part of the coaching, then they're more excited because they can see that at the end of the tunnel, at the end of a year or 2, 3, 4 years, they're actually working towards something rather than just being a hamster on the wheel saying, "Every day, I wake up. I got 75,000 things coming at me. I get inundated. I get overwhelmed." Then the days, the weeks, the months go by, and nothing from a revenue and from an overall vision standpoint gets created.

That's what most small-business owners ... Like I mentioned a few times, they're so working hard in their business, the day-to-day stuff, they never stop and think to say, "Am I going the right way?" You live in California. I live in Chicago. If I were to fly out to you in California and you and I hop in your car and you're going to say, "You know what? Let's drive to New York." I'm like, "Yeah, that sounds great, Robert. Let's do it." I'm excited; you're excited. We've got everything packed and all of a sudden, I say "You know, do you have a map or a GPS?" You're like, "No. Hell, no, jut hop in. We're just going to go, man. We're just going to flow." I'd be like, "You know what? I don't think so."

Even though that sounds hilarious right now, you'd be so surprised as business owners, they don't have the GPS. They don't have a plan. Then they wake up 3 years later, 5 years later and they're kind of where they were 5 years ago, but now, now they're more frustrated and now they have more overwhelm. That business that they started 5 years ago ain't as sexy as it was 5 years ago. That's because our brain is like a heat-seeking missile.

When you give it something to do and a goal and a stretch goal, even though it scares the shit out of you, which it should, by the way, you're actually giving it a target. When your brain has a target ... Like Tony Robbins says, "The most successful people on the planet are the ones that are always progressing to something new." They're always in the mode of progressing, learning, growing, expanding. The ones that are frustrated, pissed off at the world, woe is me, my life stinks, are the ones that don't have a goal to go after.

Robert Plank: Like you said a few minutes ago, it seems to simple, but so few people do it. Even just in the last 4 or 5 days, what's been going across my mind is that it almost takes more brainpower to think in simple terms than in the complicated stuff. As you were saying what you were saying, it kind of brought me back to when I was a kid and I was in Little League and if we were doing a practice kind of thing, then usually the practice would be ... One of the coaches would just hit fly balls over and over again, hit grounders over and over again, just to get that mastery on the fundamentals and stuff like that.

The other thing that I've been hearing from your personal kind of coaching is that you're all about the quick win, not necessarily put a bandage on the problem, but it sounds like you're all about the get-excited-first. That way, it'll kind of carry you when times get tough later. Like you said, when you have a new client, you find 10 grand just laying around in the business of something they're missing and you have them make that plan. That way, later on when they hit a roadblock, they can kind of look back and realize what the plan is, what the goal is.

Scott Hansen: Oh, yeah, you bring up a great point. Think about it like this. Think about it as a cross-country runner or a marathon runner. Think about it like, okay, if you and I were to just start running like Forrest Gump, we just ran for days and days, I would look at you and I'd say, "What the hell are we doing? Why are we just ..." "Oh, no, no. We're just going to continue to run." "Well, what's the end goal?" "I don't know. We're just going to continue to run." That would suck. The marathon runner actually has a target, 26.2 miles, and my goal is to be the best, to be number 1, to do that. They have an end goal. They're not just running 26 miles just for the sake of running 26 miles.

As a business owner, for anybody who's an entrepreneur ... I don't care if you're in the corporate space, if you're a business owner, when you have a win, an end goal, a light at the end of the tunnel, that gets you way more excited than, "Well, I'm just going to go to the gym every day." "Well, why are you going to the gym?" "Well, because I want to lose some weight." "Well, how much weight do you want to lose?" "Well, I have no idea."

"Okay, do you have a succession plan?" "Well, no. I'm just going to keep going every Monday, Tuesday, and Friday." "Okay, great. What is the point of you going?" "Well, I want to lose weight eventually." "Okay, great. Well, how exactly are you doing that?" "I have no idea." "Oh, so you paid the $60.00 a month for your gym membership and you're going every day. You just spent $200.00 on a new outfit to go to the gym, but you, frankly, don't have an end goal." "Well, yeah, I want to lose weight." "But how are you going to do that?" "Oh, I have no idea."

That's why people get in this rut. They don't challenge themselves, whether it's through fitness, through health, eating the right things, relationships, business. When people set goals ... I don't want to sit here and sound like I set a goal for every frickin thing I do, because that would sound just boring, because I don't. I'll give you a quick example of what I'm doing right now in my life. I'm 43, going to be 44 in a few months, holy crap.

Now I've worked out in the gym and worked out since I was 17 years old, but you get older and things don't bounce back as quick as they used to, etc., etc. What I started to do was say, "Well, I don't have the time to spend an hour and a half in the gym like I used to, so what can I do differently to tighten my body and tone my body up?" I would just go down to the gym and I would just get on the treadmill and I would do some things and I'd come back home. That's just boring.

What I started to do was say, "You know what? In 90 days, here is my goal. I want to juice 4 times a week, have a juice drink 4 times a week, a healthy juice drink. Then I want to go to the gym at least 4 times a week, and here's the key. I don't want to spend any more time than 30 minutes; 30 minutes, I'm maxed out." In that 30 minutes, it's non-stop, high-impact training. You go down for 30 seconds, you stop for 30 seconds. Your heart rate is consistently through the roof, and it burns fat all day long. Guess what? I am so much more excited to now go to the gym because I have a whole new strategy and a whole new vision of what I want my health and my body to look like over a 90-day period rather than just showing up to the gym because that's something I have to do.

Robert Plank: That's awesome. I like that. Have a real concrete, maybe even like a number base goal or something that isn't some crazy pie in the sky, but does still kind of stretch you so that you have to kind of do better to get where you want to be.

Scott Hansen: Yeah, it's the small wins. That's where we get turned on by human beings. We get turned on by small wins, the attaboys. If I hit this revenue goal, then I get to take my wife or my boyfriend or my husband out for a dinner, or I get a chance to maybe buy those new Nike shoes I wanted that are 150 bucks. If I hit this revenue goal in the next 60 days, cool. All that kind of stuff. You'd be surprised, a lot of people think they have to set 3-, 5-year goals. That is so much of a myth. Forget about 3-, 5-year goals. How about setting a 90-day attaboy win or a small win, 90 days. If I hit this, I get to reward myself with that. You're going to be more apt and more excited to continue the journey that way than, "Well, in 3 years, if I hit this number, then that will be great."

Robert Plank: Nice. I like that. Yeah, instead of going for years ahead of time, just 90 days and, again, something simple, but so few people do that. I really like that idea there. Kind of along those lines and as far as the advice and the knowledge you have to give, could you tell us, Scott, about where people can find your podcast, where people can find your coaching, and whatever kind of websites, whatever kind of cool stuff you're working on these days?

Scott Hansen: Yeah, I appreciate it, Robert. It was great chatting with you, man. You're doing some great things in this world as well. I appreciate the opportunity. First of all, I would say that if someone wants to check out my podcast, SuccessHackers.net. Success Hackers is the site. We have a lot of really great guests on the show talking about big thinking and entrepreneurship. One of the things that I train on and teach my entrepreneur business owners is how to get more leads and generate more leads. I actually have a free video actually that I'll give to your listeners. All they have to do is go to iwantmoreleads.net. Just type in iwantmoreleads.net, and there's a free video. It's pretty awesome. It'll absolutely revolutionize your business.

That's about it. They can follow me. I'm on Twitter, Scott Hansen. Facebook, Scott Hansen, obviously. I always reach out. If someone hits me up, whether it's through the podcast or through my coaching or whatever, I'm always ... I know a lot of people have their virtual assistant answer their e-mails. I don't. I answer all my stuff, so I'm very in tune with my tribe and my audience. I would love to connect with anybody that wants to connect with me. If someone does want to connect with me, again, you can go to SuccessHackers.net. There's actually a way to connect with me via e-mail that way as well.

Robert Plank: Awesome. Yeah, like you said, SuccessHackers.net and iwantmoreleads.net. Lots of awesome stuff today. I appreciate everything that you shared with us, Scott. Thanks for stopping by.

Scott Hansen: Thanks a lot, Robert. Have a great day.