Agency

642: Lead Generation and Marketing Strategy: Direct Mail, Search Engine Optimization, and Pay Per Click Advertising with Ryan Cote

• May 29, 2019

Ryan Cote is the Director of Digital Services and Partner at Ballantine, a third-generation family-owned direct mail and digital marketing company based out

of Fairfield, NJ. With Ballantine since 2003, a family-owned business started in 1966 by his great-uncle, Ryan now manages the growing digital marketing division.

From lead generation to marketing strategy for small businesses, Ryan and his company rise above the get-featured-quick schemes so often attributed to digital marketing. He loves to geek out on technical marketing talk as well as work with real-world business owners about growing their book of business in today’s online world.

Resources

Ballantine (Website)

Podcast: Play in new window | Download (Duration: 25:10 — 23.2MB) | Embed

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629: Consulting Success: Scale Up, Find Freedom From Hourly Fees, Fill the Pipeline, and Solve Problems with Michael Zipursky

• March 11, 2019

Michael Zipursky coaches consultants. He wants you to develop a mindset of serving (solving problems) so that you can create powerful systems, attract more clients, and ultimately increase your fees, so you are paid based on results and not hours (or days). Listen in to discover how to set yourself apart, have conversations with your prospects, and fill the pipeline.

Resources

Podcast: Play in new window | Download (Duration: 31:47 — 29.3MB) | Embed

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615: ClickUp: Be More Productive, Save Time, and Get More Out of Your Team Using Project Management Software with Zeb Evans

• November 26, 2018

Zeb Evans is a serial entrepreneur that's started several software companies with over $50 million in revenue. Currently, he's founder and CEO at ClickUp, a productivity platform where people plan their work.

Resources

Podcast: Play in new window | Download (Duration: 32:01 — 73.5MB) | Embed

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612: Build Your Brand Mania: Increase Your Online Audience Using Content Marketing, Social Media, and Cutting-Edge Traffic Strategies with Matt Bertram

• November 7, 2018

Matt Bertram: Entrepreneur, Trainer and Speaker, is the co-host of the most popular SEO podcast on iTunes and Ahrefs with over 3.4 million downloads. He's a Google Partner and COO at eWebResults, a leading internet marketing agency since 1999.

He's the author of Build Your Brand Mania, How to Transform Yourself into an Authoritative Brand to Attract Your Ideal Customers: An Insider's Guide to the Fastest Way to Grow Your Business Online.

Matt holds a strong track record of creating positive ROI through Search Engine Optimization (SEO) and Pay Per Click Advertising. He's an expert in web design usability, social media marketing strategy and email automation, managing over $1.8 million dollars of ad spend per year.

Resources

Podcast: Play in new window | Download (Duration: 35:35 — 81.6MB) | Embed

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537: Paid Advertising Mindset, Troubleshooting, Strategy, and Success with Joe Kashurba

• May 3, 2018

Joe Kashurba is back to talk to us about his advertising mindset. He sets specific goals, gets on a specific timeline and looks for specific results when it comes to the impressions, opt-ins and videos. If you're looking for consistent clients and traffic, be sure to listen in right now.

Resources

Podcast: Play in new window | Download (Duration: 28:06 — 25.8MB) | Embed

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