Archive 2: 2017

370: Become an Expert Thought Leader: Sell Books in Bulk, Speak on Stage Consistently, and Effortlessly Fill Up Your High-End Coaching Program with Fran Harris

August 7, 2017

Fran Harris is a business optimization and explosion expert who wants you to get to the low hanging fruit and make more money in less time in your solopreneur (or larger) business. That means getting in front of a larger crowd by seeing where you fit in. Instead of writing a book about any random subject, watch the media to find a repeat problem, and create a book that solves that problem.

Then, call organizations, appear on news outlets, and run Facebook ads to a specific audience who needs to solve that problem. For example, football coaches who are in need of team building experts. Get them on the phone for five minutes to arrange coaching or a speaking engagement where you sell books to their crowd. Listen in to discover the media shortcuts and more from Fran in today's episode.

Resources

369: Mindset, Vision, Tools, Strategies, Personal Growth, High Achievement, Focus, Clarity, and Purpose with Chris Burns

August 4, 2017

Chris Burns is the host of a weekly, 12-hour personal development livestream marathon show, and in the last 5 months, he has interviewed more than 85 inspirational role models and leaders from around the world who are spreading great ideas and making a difference. He's the Founder and Head Coach at Burn It Up Coaching and Chris LOVES to inspire and awaken the power within people to create their reality, by developing and implementing the right mindset, vision, tools and strategies, so every day can be their best day ever.

Chris has worked with clients ranging from solopreneurs to CEOs and has spoken at more than 90 live events on many stages across the United States, to rooms with 250 people at a time. He’s here today to energize, ignite and light a fire within your heart, mind and soul.

Resources

368: The Synthesis Effect: Use Self-Hypnosis, Meditation, and Visualization to Find Your Path to Success with Dr. John McGrail

August 3, 2017

John McGrail, PhD, is a renowned hypnotherapist, personal success coach, spirituality teacher and a leading media expert on the topic of personal improvement.

He has combined more than 30 years of teaching, coaching and mentoring experience with his work in clinical hypnotherapy to create what he calls Synthesis, a powerful process for generating personal change and transformation quickly and profoundly. Synthesis works through an exclusive mixture of models, techniques, traditions and wisdom that truly integrate science and spirituality, making the process of changing your life both easy and enjoyable, and ensuring that the results are powerful, effective and permanent.

Dr. John has helped thousands of clients and workshop students bring lasting change, growth and transformation into every aspect of their lives.

Resources

367: ACX Audiobook Narration: Create Your Audiobook, Outsource It, or Partner with a Narrator and Market the Dang Thing with Audiobook Consultant Richard Rieman

August 2, 2017

Audiobook Narrator Richard Rieman is the author of The Author’s Guide to Audiobook Creation and drops by to tell us what we need to know about audiobook narration: where to do it, how to do it ourselves or hire someone else to record all or part of it (it's cheaper than you think) as well as how to avoid the usual pitfalls of hiring the wrong person or using the wrong equipment.

Resources

366: Love is the Absense of Resistance: How to Be in the Present Moment, Let Go of Things That Don’t Matter, Be Open to New Ideas, and Tap Into the Magic of Life with Dating Site Owner and Relationship Expert Mike Krosky

August 1, 2017

Mike Krosky from Cherry Blossoms has a wealth of knowledge to share from years of experience helping thousands of dating site members find love and happiness. He discusses the secrets to being happy, productive AND fulfilled all at the same time. The solution is in listening, being present in the moment, becoming aware, being prepared to act on good ideas, meditating, and letting go.

365: Get Your Messaging Right, Ditch the Content Creation Treadmill, Re-Purpose and Market Intentionally with Content Strategy Coach Lain Ehmann

July 31, 2017

Lain Ehmann, bestselling author and communications strategist, specializes in helping six and seven figure entrepreneurs uncover hidden profits and potential. Her superpower is saying what your customers and clients really need to hear, to get the results you want as quickly as possible.

Lain shares ways to repurpose your content (not just in media such as YouTube or podcasting) but also in terms of content types such as relationship building, storytelling, or expert articles. If you'd like to get more eyeballs on your websites, amp up your content marketing, or do more in less time, listen to today's episode.

Resources

364: Educate, Entertain, and Engage: Market Your Business Using YouTube and Facebook Live Videos with Lou Bortone

July 28, 2017

Video Godfather Lou Bortone has been a pioneer and thought leader since YouTube launched in 2005. Lou is a popular speaker, author, and ghostwriter of six business books. He’s also the author of the forthcoming book "Video Marketing Rules: How to Win in a World Gone Video." Listen in as Lou tells us the easiest ways to get started and get good at video, as well as video marketing opportunities such as YouTube and Facebook Live.

Resources

363: Run with the Right Ideas, Setup the Correct Goals, Be Unique, and Resonate with Your Marketplace Using the Seven Steps to Business Success with Peter Mehit

July 27, 2017

Peter Mehit, the expert on how to start, fix, and sell any business, returns to the show to share his seven steps to business success. By applying these seven steps, you'll find you no longer waste time or resources on "dead-end" ideas, and you'll have an easier time getting customers, partners, and investors to buy into your idea. Here is the "7 Steps Methodology"...

  1. idea: what we find is important
  2. visualize: spend 15 minutes every day doing nothing and focusing about what this future business looks, sounds, smells, and feels like
  3. thoughts: ask questions such as, "Who's my customer?" And, "What equipment do I need?"
  4. action: describe your idea to others
  5. methods: hire employees, etc.
  6. friends (feedback and investors)
  7. circumstances

Resources

362: Acuity Scheduling: Automate and Manage Your Online Appointments, Sell Coaching Without a Website, and Streamline Your Productivity with Gavin Zuchlinski

July 26, 2017

Gavin Zuchlinski is the founder of Acuity Scheduling, the slickest way for businesses to automate and manage their appointments online, allowing clients to schedule themselves.

Listen in as we discuss why your business (online OR offline) needs to use both a unified calendar and a scheduling tool so that clients and customers can schedule themselves. (35-40% of customers call to schedule appointments OUTSIDE of business hours.)

The best part about our conversation today about Acuity Scheduling is that this tool isn't limited to online businesses, podcasters, and coaches. Gavin unpacks many interesting case studies from massage therapists, bakeries, and delivery services that have not only amplified their productivity but also dominated their competition by using this one simple tool.

361: Tell a Story, Look for Inspiration Outside Your Bubble, Mass-Produce, Course-Correct, Connect with Others, and Grow Your Business in Any Niche with Joe Pardo

July 25, 2017

Business consultant Joe Pardo is a business consultant to entrepreneurs and multi-million dollar businesses all over the world. He helps them grow by focusing on the "T.O.P." (Team, Offer, and Process).

He's always believed that society starts with you, and that to change society you must first change how you think. Joe left his family's $100 million business and pursue his dreams of starting his own business, and founded the "Dreamers Podcast: Business Lessons From Those Who Live Their Dreams" to build his platform of helping business owners pursue the business and lifestyle of their dreams. Listen in as he discusses creativity, finding your voice, ramping up, being productive, and course-correcting to ensure you're focusing on what's making you money.

Resources

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