Archive 3: 2018-2020
611: Clarity, Focus, and Action: Discover Your True Potential and Implement Your Aligned Life Roadmap with River Easter
River Easter is a catalyst to help you discover the genius inside YOU. More than your average life coach, her vast toolbox includes more than 25 years of neuroscience, smartcuts, and paradigm busting processes. She has a Masters in Organization Development and is a certified Life Mastery Consultant. HER genius is part alchemy, part science, part consciousness hacking.
She has worked in government, private, and nonprofit sectors providing effective tools for collaboration, leadership and innovation. Her experience and passion for growth and transformation is evident through her creativity, laser focus, and analytical mind. As a sought after life coach and speaker, River offers inspiring workshops as well as transformational high-touch coaching programs that help clients go from survive to THRIVE with ease.
Resources
- Your Aligned Life Roadmap (Create A Vision And Achieve Your Goals)
- Tamara River Easter (LinkedIn)
- Ripple Effect Consulting (Website)
Podcast: Play in new window | Download (Duration: 35:45 — 82.0MB) | Embed
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610: Live Your Own Successful Story, Change, Evolve, and Overcome Obstacles By Thinking Beyond the Wisdom of Walt with Dr. Disneyland Jeff Barnes
Jeff Barnes is the best-selling author of The Wisdom of Walt: Leadership Lessons from the Happiest Place on Earth and Beyond the Wisdom of Walt: Life Lessons from the Most Magical Place on Earth. Known as Dr. Disneyland, he teaches the only accredited college course on the History of Disneyland. He is an international Disney motivational speaker, higher education administrator, university professor, and leadership/success coach. He has more than thirty-five years of professional speaking experience and nearly twenty years’ experience leading teams in higher education and teaching more than twenty different college courses.
He attributes his passion for Disney parks to his love of history, story, and success. He believes the parks teach us some of life’s greatest lessons—as long as you know their history, know what to look for, and you are willing to connect it all to your own story. Jeff lives in Riverside, California with his family. When he is not speaking, teaching or writing, Jeff enjoys spending as much time as possible in "The Happiest Place on Earth."
Resources
- The Wisdom of Walt (Official Site)
- The Wisdom of Walt: Leadership Lessons from the Happiest Place on Earth (Disneyland): Success Strategies for Everyone (Book)
- Beyond the Wisdom of Walt: Life Lessons from the Most Magical Place on Earth (Book)
Podcast: Play in new window | Download (Duration: 30:45 — 70.6MB) | Embed
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609: Make the Leap into Entrepreneurship, Narrow Focus, and Find the Right Partner with Business Plan Answer Man David Brown
Dave Brown is a leader in business planning. His message is designed to help entrepreneurs understand the need of a business plan and remove the fear and pain of writing the plan. An in-demand speaker and consultant who have helped many clients write their business plan to meet the requirements of lenders and operate their business. Sharing his 25+ years’ experience owning and operating a business he saves entrepreneurs time and money.
Podcast: Play in new window | Download (Duration: 29:38 — 68.0MB) | Embed
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His first book From the Bottom Up: The Ultimate Guide for Business Planning to Profitability is a step-by-step guide for writing a business plan in a no nonsense format. His second book, Journeys to Success: 21 empowering stories inspired by the success principles of Napoleon Hill released in March of 2016 became an international bestseller on its release. Both books have received stunning reviews from a wide range of leaders in the business, marketing and sales.
His work has been featured on Blog Talk Radio, Bold Radio, Partners in Success, Journey to Success Radio Network and others.
Resources
- David L. Brown: The Business Plan Answer Man (Official Site)
- 497: Create a Simple Strategy to Hit Goals and Make Important Decisions with Business Plan Answer Man David Brown (Previous Podcast Appearance)
- From the Bottom Up: The Ultimate Guide for Business Planning to Profitability (Book)
Podcast: Play in new window | Download (Duration: 29:38 — 68.0MB) | Embed
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608: Conversational Copywriting: Be Authentic, Love Your Customers, and Build Long-Term Relationships for Increased Sales with Nick Usborne
Nick Usborne is an expert in copywriting and web writing. He has written copy for some of the world’s biggest brands, including Citibank, Apple, Chrysler, MSN.com, New York Times, WebEx, the U.S. Navy, and others. He attributes his success to “conversational copywriting,” and he’s here today to share his approach to help you write persuasive and effective copy for clients.
Resources
- Nick's Conversational Copywriting Goodie Bag (Including 5 Quick & Easy Ways to Make Your Writing More Conversational)
- Nick Usborne (Blog)
- Conversational Copywriting (Official Site)
- Popcorn Content: The craft of writing short-form content for social media (Book)
Podcast: Play in new window | Download (Duration: 40:41 — 93.3MB) | Embed
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607: Alignment, Divine Purpose, Fear of Missing Out, and Akashic Records with Kay Sanders
Kay Sanders, known as the Creator of Possibilities is an Intuitive Business Coach, Certified Akashic Record Consultant, and International Bestselling Author.
Podcast: Play in new window | Download (Duration: 41:00 — 94.0MB) | Embed
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Kay helps conscious entrepreneurs find that missing piece to create momentum in their Business so they can turn their passion into a successful and thriving business that is in alignment with their divine purpose.
Kay incorporates here gifts to help her clients uncover their divine gifts, create a strong mindset and implement effective systems and strategies in order to create the business and lifestyle of their dreams.
Her motto is ‘everything is possible’ which she also heavily incorporates into her own business and with her clients to help them see all the amazing possibilities in life. Kay truly believes that everyone, not only deserves, but also has the ability, to live a fulfilling life full of success and possibilities.
Resources
- The Abundantly Successful Show (Site)
- Kay Sanders Coaching (Official Site)
- 340: Strategies, Systems, Struggles and Challenges: Grow Your Business and Find Personal Transformation By Tapping into a Winning Mindset with Kay Sanders (Appearance)
- Kay Sanders (YouTube)
- Kay Sanders (LinkedIn)
Podcast: Play in new window | Download (Duration: 41:00 — 94.0MB) | Embed
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606: Become a Powerful Speaker: Structure a Compelling Offer, Craft the Ideal Story, Meet Your Audience Where They’re At and Use Neuro-Linguistic Programming to Make Sales with Gary McKinsey
Gary McKinsey is a past president of the National Speakers Association of Northern California. As a business coach, he works with entrepreneurs, speakers, and trainers in implementing strategies to build their ideal business.
For the first 40 years of his career, he owned a business consulting practice. In 2010 he started a coaching business specializing in working with individuals that want to improve their speaking and presentation skills. He frequently speaks and presents workshops on Small Business Marketing Strategies.
Resources
- Gary McKinsey (Official Site)
- Phone: 209-345-4230
- Gary McKinsey (LinkedIn)
- Gary McKinsey (Meetup)
Podcast: Play in new window | Download (Duration: 33:42 — 31.0MB) | Embed
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605: Ready, Fire, Aim: Pursue Your Number One Goal, Find Freedom Through Discipline, and Grow Your Business with Motivational Speaker Jake Ballentine
Jake Ballentine is the author of Your Number One Goal, a contributing author in Jack Canfield's Living the Success Principles and the host of the Focus on the Good podcast.
Podcast: Play in new window | Download (Duration: 40:21 — 37.1MB) | Embed
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Jake tells us what we need to know about getting out of our own way, grit & determination, how discipline equals freedom, how to let go of your pride so you can take action, conquering self-doubt & fear, adopting a ready-fire-aim mindset, pursue S.M.A.R.T. goals, find direction, and grow!
Resources
- Your Number One Goal (Free Book)
- Focus on the Good (Podcast)
- Speakers, Authors & Coaches (Facebook Group)
- Speakers, Authors & Coaches (Podcast)
- Jake Ballentine (Twitter)
Podcast: Play in new window | Download (Duration: 40:21 — 37.1MB) | Embed
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604: The Proven Path to Get Self Published Using Free Plus Shipping Offers: Overcome Blank Page Syndrome, Solve a Real Problem, and Succeed Both On and Off Amazon with Chandler Bolt
Chandler Bolt is the host of the Self Publishing School podcast & the author of 6 bestselling books including his most recent book titled "Published."
Podcast: Play in new window | Download (Duration: 34:32 — 31.8MB) | Embed
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He’s also the founder & CEO of Self-Publishing School, the #1 online resource for writing your first book. Through his books, podcast, training videos, and Self-Publishing School, he’s helped thousands of people on their journey to writing their first book.
Important Talking Points
- To avoid blank page syndrome, use a mindmap (Chandler prefers pen and paper for this) and dump all the ideas you have, then group into 4 to 7 chapters
- To write each chapter, dump all your ideas for that chatper and then repeat the 4-7 "grouping" process
- Choosing a topic for your book: sell pain pills, not vitamins. Find a specific group with a real pain and solve that problem...
- Use Google Docs to write your book so you can work on it from anywhere
- Consider a "free plus shipping" offer for your book
- Give video and audio away for free after people purchase your book
Resources
- Published: The Proven Path From Blank Page to Published Author (Book)
- Self Publishing School (Course)
- Self Publishing School (Podcast)
- Self Publishing School (Twitter)
- Chandler Bolt (Facebook)
Podcast: Play in new window | Download (Duration: 34:32 — 31.8MB) | Embed
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603: Disruptive Advertising: Run Google and Facebook Pay-Per-Click Ads with Jacob Baadsgaard
After growing one of his first PPC clients from 25 to 250 employees, Jacob Baadsgaard realized he had a gift for using pay-per-click marketing to drive dramatic business results.
Podcast: Play in new window | Download (Duration: 30:32 — 28.1MB) | Embed
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To help more companies succeed online, Jake founded Disruptive Advertising, a PPC, and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from the online advertising.
In the four years since its founding, Disruptive Advertising has grown from two employees working in Jake's basement to a flourishing agency with more than 90 employees and a run rate of over $12 million- putting it at #145 on the 2017 Inc 500 list! Listen in to hear about Jacob's ad strategies, best practices, real-life case studies, push and pull tactics, as well as common mistakes to avoid.
Resources
- Free Google Ads Audit from Disruptive Advertising (Website)
- Disruptive Advertising (Official Site)
- Jake Baadsgaard (LinkedIn)
- Jacob Baadsgaard (Twitter)
Podcast: Play in new window | Download (Duration: 30:32 — 28.1MB) | Embed
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602: Data Driven Marketing Using Artificial Intelligence: Hyper-Personalization, Predictive Content, Lead Scoring, Automation and More with Magnus Unemyr
Magnus Unemyr is a renowned author, global speaker and thought-leader in the field of marketing automation, with a particular focus on advanced integration, marketing with artificial intelligence, and how data and insights from Internet-connected devices can drive marketing automation logic.
Magnus has spent the past 20+ years in the global software industry, focusing on marketing the Internet-of-Things technology in the semiconductor chip industry.
He co-founded an international software company that built and maintained a distributor network in 50 countries. He now concentrates his efforts on helping companies advance and grow their business by sharing his knowledge as an independent consultant.
Magnus has published many popular books on Internet marketing, Marketing Automation, Entrepreneurship, Internet-of-Things and Artificial intelligence. His latest book, released 2018, is entitled ‘Data-Driven Marketing with Artificial Intelligence: Harness the Power of Predictive Marketing and Machine Learning’.
Magnus currently resides in Sweden and is a sought-after speaker for seminars and conferences in Japan, South Korea, Taiwan, throughout Europe and the USA. He’s is also the founder and author of the blog www.unemyr.com/blog a leading source for marketing automation and AI.
Resources
- Mastering Online Marketing (Free e-Book)
- Magnus Unemyr (Blog)
- Magnus Unemyr (LinkedIn)
- Magnus Unemyr (Twitter)
Podcast: Play in new window | Download (Duration: 27:09 — 25.0MB) | Embed
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