Archive 4: 2020-2023
996: Leduc Entertainment: Transform Your Business’ Online Presence Through Social Marketing with Armando Leduc
Harnessing the power of social media for marketing can significantly boost your business by expanding brand visibility and reaching a broader audience. Engaging content on platforms like Facebook, Instagram, and Twitter not only enhances customer interaction but also cultivates a loyal online community. Utilizing targeted ads and strategic campaigns on social platforms allows businesses to connect with potential customers, build brand authority, and ultimately drive sales growth.
Armando Leduc is the Social Marketing King and he is dedicated to boosting your business. Specializing in lead generation, client acquisition, and revenue growth, Armando transforms your online presence. With a focus on social media content, he crafts strategies to make you shine, positioning you as an expert in your field. Today, Armando will discuss how you can elevate your brand across platforms such as LinkedIn, Facebook, Instagram, TikTok, Twitter, and YouTube. Stay tuned!
Resources
- Leduc Entertainment Site
- Armando Leduc on Facebook
- Armando Leduc on Linkedin
- Spaghetti on the Wall Podcast
Podcast: Play in new window | Download (Duration: 25:18 — 34.9MB) | Embed
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995: Kuware: Thrive as a Local Service Business with Avi Kumar
Do you have a local business? Do you want it to grow? Perhaps you are struggling to keep your business floating since customers don’t always come. If you don’t take action, nothing will happen to develop your business. As such, begin to level up your local service business through ads. Put your business out there, let the people find you, and provide service to your customers. Additionally, with the help of Kuware, setting up your digital marketing strategy will now be more suitable for your optimal growth.
Avi Kumar is the CEO of Kuware, a company helping local service businesses and the agencies that serve them create and implement science-based marketing strategies. They specialize in digital marketing unique to your market and budget. In today’s episode, Avi shares his knowledge about utilizing digital marketing to enhance the growth of local service businesses, SEO strategies, business growth through acquisition and synergy, and finding the right mentor. Don’t miss this knowledgeable episode of the Marketer of the Day Podcast!
Resources
Podcast: Play in new window | Download (Duration: 26:54 — 37.1MB) | Embed
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994: SellCord and Engaging: Sell E-Commerce on Amazon and Walmart with Michael Lebhar
E-commerce and optimization strategies go hand in hand in the digital marketplace. To succeed in the highly competitive world of online retail, businesses must continuously refine their approach. A well-executed optimization strategy is crucial for attracting customers, boosting sales, and staying ahead in the ever-evolving world of e-commerce.
Michael Lebhar is the CMO, co-founder of Engaging, and the CEO of SellCord. Michael launched his Amazon business at 16 with a $500 investment, eventually achieving seven-figure annual sales. He realized that while Amazon is a game-changing platform for brand discovery, many sellers lack the necessary infrastructure for long-term success. Today, Michael will delve into his insights on optimizing e-commerce strategies for sustainable growth and success in the digital marketplace. Stay tuned!
Resources
Podcast: Play in new window | Download (Duration: 20:43 — 28.6MB) | Embed
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993: Awarity: Transform the Advertising Game through Awarity with Aditya Varanasi
Move beyond the misconception that successful marketing equals immediate results. Effective advertising is a journey, planting seeds of influence and guiding customers from awareness to purchase. The key lies in simplicity, meeting customers where they are, being patient in nurturing relationships, and ensuring that the creative message resonates and leads to long-term growth.
Aditya Varanasi is the CEO and Founder of Awarity, a platform that disrupts the advertising industry by making world-class marketing more affordable and sustainable for up-and-coming companies. Listen as Aditya discusses the innovative strategies and transformative potential of Awarity, as well as the ever-evolving landscape of advertising and the power of cost-effective marketing solutions for emerging businesses. Don't miss this knowledgeable episode!
Resources
Podcast: Play in new window | Download (Duration: 25:30 — 35.2MB) | Embed
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992: Sphere Rocket Virtual Assistants: Boost Efficiency and Productivity Using Real Estate VA’s with Justin Nelson
As the industry evolves, embracing virtual assistants has proven to be a strategic move that improves productivity and enhances the overall customer experience in the highly competitive world of real estate.
Justin Nelson is the Entrepreneur, Leader, and CEO of Sphere Rocket VA, a platform dedicated to helping all industries learn and harness the power of a virtual assistant from start to finish. Tune in as Justin shares his insights on effectively integrating virtual assistants into your business, maximizing their potential, and achieving newfound levels of productivity and efficiency.
Resources
Podcast: Play in new window | Download (Duration: 26:59 — 37.2MB) | Embed
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991: Guest Experts on Air: Elevate Your Online Presence Through Interview-Based Podcast Guesting with Josef Schinwald
In today's dynamic landscape, expanding your practice and reaching a broader audience is very important. Among the vast number of podcasts, a substantial portion is interview-based, yet only a few consistently deliver high-quality content. If you're considering podcast guesting to elevate your marketing strategy, securing appearances on top-tier podcasts is crucial; however, managing this process can be very time-consuming.
Josef Schinwald is the go-to person for those looking to amplify their message and presence on the airwaves. As the expert behind Guest Experts On Air, he is the authority to connect with if you're a book expert, thought leader, solopreneur, author, speaker, or brand aiming to secure appearances on top-notch podcasts. Today, Josef guides, encourages, and assures us of the exciting journey of getting booked on world-class podcasts, ensuring your message reaches broader audiences. Stay tuned!
Resources
Podcast: Play in new window | Download (Duration: 30:38 — 42.3MB) | Embed
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990: The Power of Playing Offense and Making Better Decisions Faster: Unlock Leadership Excellence with Paul Epstein
Making confident decisions is important in mastering various aspects of life. When confronted with a difficult choice, overcoming self-doubt becomes essential to avoid being paralyzed by uncertainty. Stress and anxiety often accompany these pivotal moments, but acknowledging them and developing resilience can lead to better decision-making. Ultimately, navigating through uncertainties with a confident mindset allows one to shape their path and achieve personal growth.
Paul Epstein is a seasoned professional with almost fifteen years of experience as a sports executive for various NFL and NBA teams, a global sports agency, and the NFL league office, specializing in leadership and organizational culture, providing guidance and coaching to business teams. Today, Paul will discuss making confident decisions, and mastering aspects of life by overcoming self-doubt, stress, and anxiety when faced with a crossroads. Stay tuned!
Resources
- Paul Epstien Speaks Site
- Paul Epstein On Facebook
- Paul Epstein on Linkedin
- The Power of Playing Offense: A Leader's Playbook for Personal and Team Transformation on Amazon
Podcast: Play in new window | Download (Duration: 30:18 — 41.8MB) | Embed
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989: FigPii: A/B Testing Can Skyrocket Your Online Sales with Khalid Saleh
Increasing online sales with A/B testing offers several distinct advantages for businesses. It provides a data-driven approach, allowing companies to make informed decisions based on real user interactions rather than assumptions. This method helps in identifying and refining the elements that contribute most to conversions, optimizing the overall user experience. A/B testing also enables businesses to adapt quickly to changing market dynamics, ensuring that their online sales strategies remain effective and competitive over time.
Khalid Saleh is the creator of FigPii, a user insights platform designed to enhance site conversion rates, assist with A/B testing, experimentation, and more. He has many brands and startups increase online sales with A/B testing. Today, Khalid will explore the reasons for using this remarkable tool and understand its unique features. Stay tuned!
Resources
Podcast: Play in new window | Download (Duration: 27:24 — 37.8MB) | Embed
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988: The New Manager Mindset and Food Leadership Group: Keep Customers Happy By Balancing Cost, Quality, and Feedback with Bryan Armentrout
Food is one of the essential things humans need to live. With high-quality and safe food, you can never go wrong in doing a food business. However, with challenges such as inflation, companies cut the cost of their expenses, impacting the quality of their food. And if the product does not make consumers happy, they won’t buy it, and the sales will decrease. Therefore, finding the right balance of the cost without impacting the quality is the key. No matter what happens, prioritize the joy of the people consuming your products.
Bryan Armentrout is the founder of The Food Leadership Group, a firm specializing in helping food companies deliver safe and high-quality food products. Bryan is also the author of the book “The New Manager Mindset: How to Master the Four Secrets of Leadership that College Doesn't Teach You.” Today, Bryan will talk about the importance of maintaining the quality of the products, ensuring safety in food, the problems food companies face today, the potential of artificial intelligence in the food industry, and more.
Resources
- The Food Leadership Group Site
- Bryan Armentrout on Linkedin
- The New Manager Mindset: How to Master the Four Secrets of Leadership that College Doesn't Teach You (Audible)
Podcast: Play in new window | Download (Duration: 27:55 — 38.5MB) | Embed
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987: Qry E-Commerce Marketing Agency: Level Up Your Ecommerce Business with Samir Balwani
During the pandemic, online products and services skyrocketed, rewarding e-commerce business greatly. But as we transition back to normal, consumer spending habits have changed, and if businesses don’t take action accordingly, they will lose. So to address the problem, businesses need to avoid focusing too much on trends, but rather see the picture as a whole and how people will need their product. Properly using the power of social media is also a way to continue the growth of businesses.
Samir Balwani is the CEO of Qry, an e-commerce marketing agency that helps e-commerce brands implement strategies to scale and grow., Today, Samir will discuss e-commerce growth strategies, mistakes you should avoid, and the importance of building a community around your brand. Tune in to learn more!
Resources
Podcast: Play in new window | Download (Duration: 22:17 — 30.8MB) | Embed
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