Podcast

1288: Sell the Meeting: Build a Killer Sales Process That Converts with B2B Sales Growth Consultant Scott Channell

April 20, 2025

Sales is an endless grind when conversations go nowhere and promising leads vanish without a trace. It’s frustrating to put in the effort only to see minimal results, leaving you wondering if the problem is the market, the pitch, or something deeper. Sometimes, the very strategies meant to bring in business end up pushing prospects away—too aggressive, too impersonal, or simply not hitting the right pain points. The real challenge isn’t just finding more leads, but figuring out why the right ones aren’t sticking around.

Scott Channell, a B2B lead generation expert and author of Sell the Meeting, has decades of experience in outbound sales and executive appointment setting. Having booked over 2,000 high-level meetings, he now trains companies on sales strategies and process optimization. Today, he shares key tactics for successful outbound sales, emphasizing the importance of targeting high-probability prospects, avoiding common mistakes, and implementing a systematic follow-up approach. His insights highlight the value of preparation and persistence in closing deals effectively. Stay tuned!

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1287: Uncover The Three-Step Process for Business Growth and Transform Talent Into Impact with Growth Architect Beate Chelette

April 19, 2025

Running a business is like an endless game of catch-up—responding to trends, putting out fires, and always sprinting toward the next goal without ever feeling like you’ve arrived. It’s exhausting to chase success when the definition keeps shifting, leaving little time to step back and see what’s actually working. Sometimes, the problem isn’t a lack of effort but a mindset that keeps you stuck in reaction mode instead of building with intention. Real growth happens when you stop running in circles and start creating on your own terms.

Beate Chelette is the Growth Architect and founder of The Women's Code. She helps leaders maximize profits and scale their impact. With a background in creative industries, she specializes in aligning personal purpose with business strategy. She also hosts a podcast called the Business Growth Architect Show. Today, she shares her story of overcoming adversity after losing everything in a fire and emphasizes the importance of integrity during tough times. She also outlines her three-step process for turning talents into successful businesses by identifying unique market positioning and aligning passion with strategic growth. Stay tuned!

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1286: Next Level Franchise Group: Escape the 9-to-5 and Find Your Dream Business with Franchise Matchmaker Stacey Riska

April 18, 2025

The daily grind can feel like a slow drain, where every week blurs into the next, and the idea of something better starts to feel like just a fantasy. Watching others escape the corporate world and build something of their own only adds to the frustration—why them and not you? The truth is, breaking free isn’t about taking reckless risks; it’s about finding a smart way to transition from security to independence. The real dream isn’t just quitting a job—it’s creating a life where work finally feels like it matters.

Stacey Riska, an entrepreneur and franchise matchmaker, has decades of experience in business ownership and franchise development. She ran a successful Hawaiian-themed coffee smoothie franchise for 19 years before selling it and now leads Next Level Franchise Group. Today, she debunks common myths about franchising, highlights opportunities across various industries, and explains how the right franchise can help individuals escape traditional employment. Her insights focuses on aligning business models with personal goals for long-term success. Stay tuned!

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1285: Growth Engine: Turn Random Ideas into Million-Dollar Concepts with Innovation Strategist Bryan Mattimore

April 17, 2025

Having too many ideas is just as paralyzing as having none. The excitement of possibility quickly turns into frustration when those ideas stay trapped in notebooks and late-night brainstorming sessions. The challenge isn’t just generating new concepts—it’s organizing them, refining them, and turning them into something real. AI can’t replace creativity, but it can help cut through the noise, connect the dots, and bring structure to the chaos, making execution as dynamic as the vision itself.

Bryan Mattimore, co-founder of Growth Engine Company, is a leading innovation strategist who has helped generate $3 billion in new sales for Fortune 100 companies. Author of 21 Days to a Big Idea and Idea Stormers, he is known for his creative problem-solving techniques and TEDx talk on innovation. Today, he explores how AI can revolutionize brainstorming, sharing practical methods for using it as a creative partner. He discusses how innovators can leverage AI to generate, refine, and develop breakthrough business ideas. Stay tuned!

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1284: Allura Creative Agency: Squash Imposter Syndrome and Build Your Brand with Founder Natan Verkhovsky

April 16, 2025

Marketing today feels like an endless game of chasing trends, tweaking strategies, and trying to keep up with ever-changing algorithms. It’s exhausting to pour time and energy into content that barely gets noticed while competitors seem to have it all figured out. The flood of tech tools promises to make things easier, yet often, they just add more confusion. And underneath it all, that nagging feeling creeps in—wondering if you’re even doing it right or if everyone else just knows something you don’t.

Natan Verkhovsky is an elite energy coach with over 30 years of experience helping more than 15,000 individuals, from Olympic athletes to business professionals, optimize their mental, physical, and emotional performance. As the founder of Allura Creative Agency and host of the daily podcast Frequency of Abundance, now in its fourth season, he brings a unique blend of energy management, medical hypnotherapy, and high-performance coaching. His background includes working with Cirque du Soleil performers and national sports teams, giving him a distinctive perspective on peak performance and resilience. Today, Natan shares his insights on overcoming imposter syndrome, building meaningful business communities, and helping entrepreneurs amplify their message while staying true to their purpose. Stay tuned!

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1283: Alpha Zulu Realty: Military Mindset Meets Real Estate Success with Property Management Expert Keith Andrews

April 15, 2025

Owning rental properties sounds great in theory, but the reality can be a constant headache—tenants who don’t pay on time, surprise repairs that eat into profits, and the never-ending stress of managing it all. It’s easy to feel like real estate is more trouble than it’s worth when every month brings a new problem. The key isn’t just owning property; it’s having the right systems, people, and strategy in place to make it work for you instead of against you. When done right, real estate isn’t just an investment—it’s a wealth-building tool that doesn’t have to come with constant stress.

Keith Andrews is an Army veteran turned real estate entrepreneur and property management expert based in Colorado Springs. After leaving the high-tech corporate world, he leveraged the BRRRR method to build a successful rental property portfolio. As the managing broker and owner of Alpha Zulu Realty, he focuses on helping military veterans and investors maximize their real estate investments through proactive property management strategies. Today, Keith shares his journey from military service to real estate investing, offering insights on building a property management company, the importance of proactive maintenance, and his mindset strategies for overcoming challenges and achieving long-term success. Stay tuned!

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1282: Healing of the Heart: Rebuild Your Identity After Childhood Trauma with Licensed Clinical Social Worker Keisha Henry

April 14, 2025

Old wounds don’t always fade just because time passes. Sometimes, the things that happened years ago still shape how people see themselves, how they trust others, and how they navigate the world. It’s frustrating to feel like something unseen is pulling the strings, making certain patterns repeat no matter how much effort goes into changing them. The past doesn’t just disappear, but understanding its influence is often the first step toward breaking free from it.

Keisha Henry is a licensed clinical social worker (LCSW) and master social worker (MSW) with 16 years of experience specializing in trauma-informed therapy. She primarily works with women, adolescents, and parents, helping them navigate emotional healing through strength-based therapeutic approaches. As the author of Healing from the Heart: Lessons from My Journey and a doctoral researcher, Keisha focuses on the psychological impacts of father absence on women and girls. Today, she shared personal experiences with father absence, discussed her research on generational trauma, and highlighted the importance of understanding early family dynamics in shaping identity and relationships. Stay tuned!

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1281: theCLICK: Future-Proof Your Business with AI Tools and AI Marketing Secrets for Entrepreneurs with Russ Henneberry

April 13, 2025

AI is everywhere, but for many businesses, it feels more like a buzzword than a practical tool. The challenge isn’t just adopting it—it’s knowing how to use it effectively without losing what makes a brand unique. While some companies are already leveraging AI to automate tasks and scale faster, others are stuck in hesitation, unsure of where it fits in. The real game-changer isn’t just having AI—it’s knowing how to use it without sacrificing authenticity and real human connection.

Russ Henneberry is a digital marketing expert, AI consultant, and co-author of Digital Marketing for Dummies. As the founder of theCLICK, an AI marketing training platform, he has spent over 20 years helping businesses bridge the gap between traditional marketing strategies and emerging AI technologies. Russ has certified thousands of professionals, speaks at major conferences, and provides consulting services focused on AI-powered content marketing. Today, he breaks down the practical applications of AI in modern business, sharing how entrepreneurs and marketers can leverage tools like ChatGPT for content creation, research, and organization. Stay tuned!

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1280: Inside the Liberal Arts: Fascism, Politics, and Critical Thinking with Independent Writer Jeff Scheuer

April 12, 2025

When everything is reduced to headlines and outrage, real understanding gets lost. People aren’t encouraged to think—they’re pushed to react, to pick a side, to stay inside their echo chambers where everything feels familiar and comfortable. The problem is, complex issues can’t be solved with knee-jerk emotions or one-liners designed to provoke. When rational discourse is drowned out by manipulation, society loses its ability to solve problems, and people become easier to control, angrier, and more divided than ever.

Jeff Scheuer, an independent scholar and writer, specializes in media theory and critical thinking. He has authored Inside the Liberal Arts, The Soundbite Society, and The Big Picture, offering insights on democracy, journalism, and philosophy. His work explores the role of thoughtful analysis in society, and he actively shares essays on contemporary issues via Substack. Today, he examines the challenges of modern media, the necessity of critical thinking, and his upcoming essay on fascism. Stay tuned!

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1279: Financially Speaking: Break Marketing Rules in Finance and Risk-Taking Secrets for Financial Success with UBS Executive Director Mitch Slater

April 11, 2025

It’s frustrating to feel invisible while others seem to get ahead with ease, as if they have some secret advantage. But more often than not, the real difference isn’t talent—it’s confidence, the willingness to put yourself out there, to take risks even when success isn’t guaranteed. Fear has a way of keeping people stuck, convincing them to play it safe instead of stepping into what makes them unique. The ones who rise aren’t always the most skilled, but they are the ones who refuse to let doubt keep them on the sidelines.

Mitch Slater, Executive Director of Digital Communications at UBS, blends financial advising with media and storytelling. Formerly a traditional advisor, he now hosts podcasts like Financially Speaking, Leadership Lounge and the upcoming Men, Women and Money. With a background in acting and experience working with legends like Larry King, he brings a unique approach to communication and marketing. Today, he emphasizes the value of taking risks, building confidence, and crafting authentic marketing strategies in the financial services industry. Stay tuned!

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